The biscuits market has a greater variety , aggressive marketing and widespread availability that are why the category grew a modest 3 .3 in value terms in 2003 , reaching US 635 million . As for Euromonitor dates volume growth was just 1 .7 , the sweet biscuit sub-sector grew 2 during 2003 , and the volume sales trailing behind at 1 .5 . In contrast , the savory biscuit and cracker sub-sector jumped 6 .5 in value terms between 1999-00 , fueled by an increase in snacking...











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