When the languages are dissimilar , and translation has to be used to communicate , the prospective for misunderstandings increase (Fisher , Glen 1990 "Communication is effectual when the person interpreting the message attaches a meaning to the message comparable to what was intended by the person transmitting it (Fisher , Glen 1990 . The culture of an organization endures gradual change as the organization adapts to diverse environmental and internal events . This gradual change is incremental and rarely entails significant deviation from established patterns...











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