Does the company have the right approach to innovation or is it too conservative or aggressive ? Danier is an attractive brand for high-end consumers . Danier is aggressive in local market and manufactures 300 to 500 apparel styles each seasons . The product design strategy is same as Zara that also develops products in limited number which has many benefits . For example limited number of products means more variety , small inventory and limited stock yet charging higher price from the high-end consumers...











SUBJECTS

