These issues are currently drawn to the surface because they are largely neglected by the travel industry . One of the reasons of such a condition is because the travel industry consists of fragmented and strongly independent businesses (Heyniger , 2006 . The increasing popularity of a new term , `sustainable tourism , describes how the travel and tourism industry has developed into a new level of responsibility . Travel businesses are asked to make certain contributions to support those areas that they used as tourism...











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