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The ability to of man to facilitate and create information has been described in the article . This gradual shift can be characterized from the way information is disseminated from a private and selected few to a form that is enjoyed by everyone regardless of their race , gender and social status . It is in this area that public relations and information gets into the picture . Seeing this , it has not only transformed the way information is passed but also creates an alternative way of how things are presented contrary to the original standard - rationality

and logic

The article points out the way information has evolved and how the theorist Jurgen Habermas have pointed the gradual shift of media 's capability to provide valued information that is not tainted by different beliefs , values , and pressures from groups , organizations and the government . The media 's function changes as they increasingly become arms of capitalist interest , shifting towards a role of public information further and away from that of information provider (Webster , 1995 ,

.104

Seeing this kind of argument , the author elaborates on different forms of media and how it has constantly shifted from providing information to the creation of public information campaigns . Among the examples of public service institutions showcased include (1 ) radio and television (2 ) public libraries (3 ) museums and art galleries and (4 ) government information services . Though each category may prove to be an important instigator of information in the past , each of them also underwent gradual changes especially in the dawn of public information and technological development

First , the article elaborated on the way radio and television has been subject to changes brought about by public relations . The example given by the article illustrates the case of BBC and its efforts to facilitate information amidst the challenges posed by different actors in British society . However , their actions seem to also manifest a continued shift in information management . This was brought about by several external factors that have been eminent in the years that progressed . If broadcasting 's public service rules set it to some degree apart from commercial imperatives , then it is important to say that this does not mean it has been aloof from outside pressures , able to operate , as it were , in the capacity of dispassionate and free-floating information provider (Webster , 1995 ,

.108

Such can also be seen in the way libraries and art museums have at first provided the mechanisms for information . But as time progressed these two institutions have also been influenced by many external forces that made its overall function facilitating information , difficult These external forces include (1 ) funding (2 ) sponsorship , and (3 fees . Such forces contribute to the decline of the facilitation of free information and at the same time limiting to the public the amount of information that is only marketable and feasible to the eyes of patrons . Another factor elaborated in the study concerns government information services . These information 's - that the government and its agencies are capable of doing...

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