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Paper Topic:

e-business

1 . Despite the difficulties , many technology companies experienced when the dot-com bubble burst - Internet commerce (e-business ) is here to stay . What resources does an International Internet retailer need other than merely a storefront on the Internet ? Does it require fewer physical , financial , and human resources than a traditional retailer , or just as many ? Explain

Despite the initial cost and work involved in transitioning or adding an e-Business aspect to any business , the long-term benefits are worth it . Having an e-Business automates and simplifies processes that would normally involve a lot of

people , money and time

Aside from giving a business a virtual storefont on the Web , making online sales possible , one can reach new markets with the e-business with very minimal cost . One won 't have to put up a store in , for instance , Somalia , to be able to sell to people there . In effect , one doesn 't have to hire a manager , a sales clerk , a store accountant , and other employees involved in running a store . One doesn 't have to worry about the physical facilities and its upkeep

An e-business also makes it easier for you to keep track of your loyal customers . Since the Web site will be able to track customer behavior like what they browsed and what they actually bought , it 'd be easier for a business to recommend related merchandise , and perhaps , offer a discount on the customer 's third or fourth purchase , thereby , making him a more loyal customer

An online catalog would be easier to update , and inventory would be a breeze to keep track of . Instead of hiring people to arrange one 's shelves , all an e-Business owner has to do is to update some pages on his site . Instead of keeping track of things in the storage room , one can look up records in his computer , and see what he has to

So in effect , having an e-Business would require fewer physical financial , and human resources than a traditional retailer in the long run

What 's the catch ? Rick Hendershot writes that shifting to or adding e-Business may involve committing a significnt amount of resources in the development of the game plan . Hendershot suggests that it will involve product line decisions , staff training , computer systems upgrades . It will also entail hiring personnel to do the administration and maintenance of the e-Business

2 . Research one of the following companies (Yahoo , Google , EBay , AOL or other Internet companies you may be aware of ) and explain why it is so successful despite the failures of other dot .com organizations Explain what you think made this company so successful

Google has always relied on innovative technology . Its innovations in search technology is what made it the number 1 search engine , while its innovative ad auctioning system made the company the money it needed to stay afloat

More than innovativeness , however , the bigger key to Google 's success lies in its persistence and determination . BusinessWeek writes that even after two earlier versions of its...

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