A business report of E-commerce

A business report of E-commerce for VG Jones

Executive Summary

The Internet and electronic commerce have captured our imagination by giving us new dreams of success and power . The Internet as a market can be compared to the Mediterranean Sea . Only if you navigate it with the right ships are you able to reach your new trading partners . The issue is not how much revenue companies are extracting from the Internet but how much efficiency they are gaining from it . Within a virtual market the real world truly is irrelevant , and the

invisible hand becomes a blind hand , with no reason to take account of how it affects other people , or future generations .1

The rapid expansion of the Internet in the late 1990s led to explosive growth in electronic commerce (e-commerce ) - the exchange of goods and services over the World Wide Web . Industry analysts reported that North American business-to-consumer e-commerce transactions grew from 11 .5 billion in 1998 to 44 .5 billion in 2000 . E-commerce follows the same basic principles that traditional commerce follows - that is , buyers and sellers exchange and transport goods from one place to another . But in e-commerce , the exchange is facilitated by networked computers . Buyers goods and services online . They track the status of their s via electronic mail , and in some cases , they receive the goods they purchase directly over the Internet . Computer software , digital music and video , online information , and other products and services can all be distributed in electronic formats . In other cases , products ed online are delivered using traditional shipping methods

Table of Content Executive Summary 1

Introduction 2

Analysis of Amazon .com 3

E-commerce 5

Conclusion 9

References 10

Introduction

Electronic commerce on the Internet will , before the end of the century profoundly redefine many basics of business . A fundamental new rule for business is that the Internet changes everything . Internet-driven electronic commerce is essential for organizations entering a virtual distribution marketplace and wishing to survive in it

Just as "location , location , location " defines value in real estate , in business today it 's connectivity that equals competitiveness . Many Information Superhighway enthusiasts believe that networks of small firms or individuals constitute a new organizational form that will prove its superiority to both large , hierarchical corporations , on the one hand , and anarchical market relationships , on the other . Millions of consumers and businesses are waiting in line to participate in the expansion of intergalactic and gigantic virtual marketplaces . Most organizations now must compete in two marketplaces : a physical (traditional ) one and the emerging electronic one , mediated by the Internet . The electronic highway is not merely open for business it is relocating , restructuring , and literally redefining business in America .2

Analysis of Amazon .com

Amazon .com Advantage is a proven and powerful means of distribution and fulfillment . Work directly with the Internet 's leading retailer to market your products to customers .11

Access to tens of millions of Amazon .com customers around the world

Leverage Amazon 's remarkable selling power with...