To analyse the external environment in 3 countries of your choice, you are wedding services company and extend to FINLAND, ST.LUCIA AND INDIA.

PEST Analysis for Happy Life

Happy Life ' is a British company which deals with weddings planning and organization due to the success it has registered in Great Britain the staff management has decided to expand the company 's activities in other three countries , namely Finland , Santa Lucia and India . In to be able to come up with an appropriate business plan , the company 's specialists have decided to analyze the microenvironment and macro environment of the above mentioned countries for the latter case , there is a need to develop a PEST analysis

. They have started from the premise that their business would be a successful one on the international plan as well , and the study they would undertake would come with an appropriate answer regarding the degree of truth of their assumption

Political factors : These are the first type of factors that would be discussed within a PEST analysis , namely type of political organization tax policy , bribery and corruption , trade restrictions and tariffs , and political stability

Political organization : Santa Lucia is an ex-province of the United Kingdom and , having this statute , it recognizes Queen Elizabeth II as the head of state , Her Majesty being represented on the island by a Governor-General . Executive power , however , is in the hands of the prime minister and his cabinet . The prime minister is normally the head of the party winning the elections for the House of Assembly , which has 17 seats . The other chamber of parliament , the Senate , has 11 appointed members

On the other hand , Finland has a republican form of government , being a semi-presidential system with parliamentarism . The president 's main attributions are related to the foreign policy outside of the European Union , most executive power lies being dealt by the Prime Minister

Moreover , in the case of India , the largest democracy in the world The President is the official head of state elected indirectly by an electoral college for a five-year term . The Prime Minister is , however the de facto head of government and exercises most executive powers

Tax policy : In the case of Santa Lucia , since the island gained its independence from Great Britain only in 1979 , the tax policy is quite similar to the prior-dominating country one . In the latter example people 's types of income are divided into three categories : income which is not exempt from tax but which is free of tax , income which is exempt from tax and income which is taxable

On the other hand , in the case of Finland the tax burden is high and there are few exceptions of the cases in which people are tax-exempted

In the case of India , the tax on an individual 's income is progressive . For the financial year 2005-2006 , an individual 's income is taxed progressively at 10 - 30 . A 10 surcharge is imposed on the tax subject to legally specified limits and an education tax (CESS ) of 2

Bribe and corruption : Both Santa Lucia and Finland do not have major problems regarding this aspect , India...