Youth and Media

Youth and Media

2008

Youth and Media

1 . I was strongly influenced by the pictures of Winston Churchill with his cigar . He was so powerful and influential , that I associated my perceptions with his cigar . In this context the benefit ' of being successful and attractive was active

When I recall my teen age , my own experiences with the use of alcohol and tobacco were frequently associated with four benefits , except not harmful . I personally fully acknowledged the harmfulness of alcohol and tobacco , and was still charmed by the three benefits

(rite of passage , being successful , relaxing ) and was calmed down by the normality ' of using alcohol and tobacco . They all contributed to the socialization with others , helped to integrate into out-of-class communities , and helped to feel self-confident , mature and an established decision-maker

2 . The electronic media is more influential as it merges a wide range of techniques and strategies to promote the alcohol and tobacco brands . The most influential though are the non-direct promoters of tobacco and alcohol favorite film heroes , celebrities who drink , smoke and even use drugs . Thus , the adaptation of the roles the celebrities play on the screen is the most attractive behavior the teens may exercise

3 . Entertainment media seems to be the most influential format on teens as their daily life is absorbed by entertainment initiatives . They spend a lot of time by watching TV , use internet , read entertainment magazines , etc , which are full of advertisement and images of alcohol and tobacco (MediaSharp ,

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