Yellowtail Marine

Running head : YELLOWTAIL MARINE

Case analysis : Yellowtail Marine

Yellowtail marine

Gilcrists responsibilities to the company : To set right the immediate problems related to the quality standards that would ensure healthy working environment to workers , comply with clean water regulation comply with clean air and water act of 1971 , to evolve right marketing strategies considering the current situation (inflation and changing trend towards the model , consider the condition of Saggitarius and setting right the problems at the plant . Responsibilities to the employees : Creating clear job and work schedule to bring

work clarity and progress , giving motivation for team effort Responsibilities to Boswell : Finishing works left by Olaf , submit Yellow tail 's strategy , show results for the improved performance of Yellow tail

2 . Issues with relative importance : For the company to function properly without any restriction , it is necessary to fulfill the quality standards set by the government . So , it is necessary to address the issues to comply with clean air and water act , clean water regulation and healthy working environment of workers . After this , the marketing strategies should be focused upon . Issues in conflict : Not maintaining the minimum quality standards . It would require immediate attention

3 .Her long term goals : She should set her long term goals to get more s for the company by doing analysis of demands of the buyers . She should concentrate on adventure cruises

4 . Activities that should be done now : The administration should find out how to operate the company complying with the quality standards...