Write an essay in which you critically analyze the following scenario: A large multinational company was launching a new product line in several countries. Corporate Marketing had set up training sessions for the sales force in major cities around the wor

Bribery 1

The Management and Ethical Issues of Bribery

Can Business Thrive Without Compromise

The fine line between business development and ethical morals is not a clear distinction between one and the other . Usually situations arise that teeters on the edge of falling on either side of the fence . In a particular situation where the Director of Corporate Marketing has to make a decision between standing up for company policy or bending the rules so that the company can attain another asset , the solution is a matter of weighing the two

outcomes and choosing the one that can benefit the company more than the other . Although the company disapproves of bribery , the company has the possibility to attain another corporate branch located in another country , which allows for expansion and faster distribution of product internationally . The Director is also trying to make a good impression to her superiors since she is also new to the job , so making the right management decision would be essential to her own career 's future . Although the decision is dependant on several factors , the logical move for the Director would be to bribe the Customs agent to expedite the distribution of training materials to a starting branch

The management issues implied from this solution arise from the companies own policy against bribery and unethical business decisions However , the country in question can be beneficiary if it 's economic growth potential , the value of its currency , and possibility to gross excess sales (such as the growing markets of China , India , etc ) are well beyond the capabilities of other countries . The start-up time it would take to train the company and allow the child branch to grow on its own would be time lost if the distribution of training materials takes longer than other branches . Although the delay would be relatively miniscule in the end , the profit margin from a head start will look better for the company 's annual portfolio and impress the

Bribery 2

Director 's superiors . This action would also help make the start-up costs easier to manage if the company is expanding to several countries For example , Bavarian Motor Works (BMW ) recently assembled a new production facility in India . BMW 's anterior reason for expansion to another country was to avoid a 60 import duty and other taxes that make cars shipped from abroad prohibitively expensive (Madslien , para 1 . Initially this company is trying to work around a heavy tariff set upon luxury imports into India so that reduced prices on their products can lead to increased sales and room for future development . By expediting the entire process from manufacturing to sales , BMW can remain competitive in the luxury car market in India . Luxury car companies such as BMW see it as crucial to build a presence here due to the market 's anticipated growth (Madslien , para . 6 . Their start-up investment was entrusted upon the Indian economy so that there will be a promising turnaround from a 20 million Euro investment

The...