Win-win equation

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Sustainability : A Win-Win Equation

All business organisations whether big or small , private or publicly-owned , make significant contributions to the growth and development of our economy . Effects of globalisation and industrialisation , especially in the developed countries , have had a great impact of the economic growth of most business organisations either directly or indirectly . This has in turn affected both national and global economies in a positive way but unfortunately , this increased rate of industrial growth has not been without hitches . Many business organisations have

been accused of engaging in practices which are environmentally unfriendly , hence leading to the severe global problems (such global warming , climate changes and poverty ) being experienced in the world today

The increased concerns for environmental conservation triggered by cases of global warming and climate changes have compelled many companies to adopt strategies aimed at achieving a more sustainable development in our economy . Sustainable development refers to the act of maximising the utilisation of available resources to meet the needs of the current generation , without compromising the ability for future generations to meet their needs . Efforts for sustainable development are not just for large business corporations (Lantos 2001 : 12-23 Small and medium companies have been found to contribute a great deal to environmental conservation and in fact , contemporary research findings have shown that , such companies are usually at a greater advantage than the larger organisations due to less constrictions by bureaucracy which provides room for faster decision making and implementation processes In this case...