Undertake a SWOT analysis of Nigerian business environment. As the CEO of a Nigerian company preparing to go global outline & briefly discuss the underlining factors that could promote or hamper your competativeness in both local & global economic envirom

This is a positive point when it comes to obtaining labor force for new and existing businesses in the country

Nigeria has the potential for growth and stability . It is a strong place for the businessmen to flourish their business . Since it has been included in the list of N-11 countries , its goodwill and expectations of growth have give great hopes to the future investors

Global Environment

Nigeria can take advantage of going global . It has its strong oil and gas sector which can help it earn a lot of foreign

exchange in the field of exports . The country has obtained the membership of African Growth and Opportunity Act USA . Under this act , Nigeria and other Sub-Saharan African counties have agreed to export the maximum quantity of their manufactured products to US . This poses a strong competition for the global competitors and would increase Nigeria 's competitiveness in the world market (Austin Imhonlele , 2010

Nigeria can also exploit its natural resources and work for the betterment of its infrastructure . One way of doing so can be to enter into partnerships with other countries or hire the laborers of foreign countries to work here . This would help in quick solutions to the country 's management problems

Nigeria can supply its raw material and semi-processes goods if it is not able to set up big industries to manufacture consumer goods . The country can also diversify and expand its existing oil and gas sector Instead of just producing crude oil and petroleum and selling it , the by-products and friend oil can also increase the country 's competitiveness and position its companies . This strength on global platform will automatically give boost to all other businesses in Nigeria

Strengths

Strong banking and financial sector

Easy provision of medium and long-term loans

Controlled money supply

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