UNIT 3-The Automotive Industry and Green Awareness (US economy/sustainability)

The Automotive Industry Green Awareness

Abstract

This examines the automotive industry in the United States and the green awareness factor that has the country rethinking the ways it is handling the environmental impacts of automobiles . There are different ways that automobile companies are shouldering the responsibility of making environmentally-friendly green cars . It is because of this phenomenon of being able to realistically use PHEVs (plug-in hybrid electric vehicles ) today that the idea is being investigated and diverse movements currently in place are making the move to cleaner alternatives

The Green

Awareness Factor

The terminology of green consumption and awareness has held a specific meaning for different people . In one particular context , it talks about the various alternative sources of energy or fuel which may not be harmful to the environment . For others , it pertains to the range of activities that are included in producing an environmentally sound product . The United States is currently exploring several initiatives regarding the green awareness campaign that it has now subscribed to The ever-expanding slew of activities and awareness programs in the country have already given it much to start with . Now , the campaign is branching out to include the automobile industry since this field is responsible for the bulk of pollution in the atmosphere in the country and in the world in general . The United States has now been exploring options that will see different alternative forms of energy and fuel in to make it more readily sustainable in the long run

The Impending Need to Change

Jack Rosebro (2008 ) mentions that there is an ongoing debate regarding climate change and how this particular change has already spurred a shift from science to policy . Because of this , there is a new set of challenges and questions that are already being discussed by the various policy makers in different areas . The times now clamor for a change in the area of safer and greener cars . Currently there are different stands regarding this but one thing remains : the time to act is now

The future of automobiles has now reached a level wherein drastic measures have to be done in to effectively save the planet from further damage . The various global environmental concerns have birthed an impetus which seeks a green revolution in the automobile industry Basically , they are looking for eco-friendly cars which have differing options such as bio fuels , hybrid electric cars with lower to zero emissions and having a lighter body . All of the technology in development is now pushing for a greener , safer and cleaner automobile in the future . These efforts are all in place so that the next generation of cars will consume less and less fuel and therefore will reduce greenhouse gas emissions (Rosebro , 2008

PHEVs (Plug-in Hybrid Electric Vehicles

According to researchers John Axsen and Ken Kurani at the Institute of Transportation Studies at the University of California , the current automobile industry in the United States sees approximately one-third of the U .S . buying new vehicles...