Tourism in Ecuador with comparison to South America

Tourism in Ecuador

Introduction

Tourism has played important roles in a country , thus it has emerged to be one of the important sector . When more visitors came as tourists income is generated and local people get employed as more jobs are created . These jobs are created because more products and services are needed to meet the needs of the visitors . According to the research conducted by the World Travel and Tourism Council in 2000 , the travel and tourism industry will generate about 11 .7 percent of GDP and more than 200

million jobs in the year 2010 ( The Global Importance of Tourism , 1 . Jobs are created in various industry such as telecommunications , transportation , manufacturing , agriculture , gaming and tourism itself

Aside from that , tourism also contributes to the sustainable development of a country . It plays a lead role in the conservation and protection of the natural resources and environment such as wildlife parks , beaches , and forests . It also contributes to the conservation and improvement of cultural heritages such as museums , churches , ancestral houses and antiquities . Tourism has been also one of the causes of the development of infrastructures and related services such as airports roads , bridges , ports , recreational facilities , hotels , and restaurants . With the many contributions of tourism to a country , it has become a challenge to make a country a competitive destination to be able to attract more tourists and enjoy the benefits created by tourism . This then discusses the condition of tourism in Ecuador , a country in South America . Ecuador has not been very much a choice of study when it comes to tourism because there are many other more popular countries in this region including Brazil and Argentina . It is therefore the objectives of this to determine the condition of Ecuador as a tourist destination and to determine its destination competitiveness by comparing it to other country in South America . The first section is literature review that provides ideas and concepts about destination competitiveness . The following sections are about tourism in Ecuador as compared to Argentina

Literature Review

Tourism in a country can be considered to be successful when it can be able to compete with other tourist destinations . Because of the development in transportation today that enables people to travel easily , competition among the tourist destinations have become global forcing countries to compete in the international tourism market Competition becomes more intense with neighboring countries that offer almost the same products and services thus destination competitiveness is important . Defining destination competitiveness , it is the ability of a destination to deliver goods and services that perform better than the other destinations on those aspects of the tourism experience considered to be important by tourists (Dwyer Kim , 374 . Like in a manufacturing company for instance , it can be said to competitive in its industry when it has delivered the goods and services most valued by the consumers which can be price , quality , or brand name . Dwyer et al (9 added that competitiveness encompasses price differentials productivity levels...