The Tipping Point by Malcolm Gladwell - Analysis of Rhetorical Devices & Fallacies of Thinking

The world is full of ideas , ideas that effect a human beings ' everyday life . Malcolm Gladwell 's book , The Tipping Point ' is all about ideas . The phenomena that makes some ideas work really well is described by Gladwell as the tipping point ' In , the book , Gladwell states that any idea , trend or social behaviour can be inflated by minute differences and proves this theory effectively by what he defines as the three rules of epidemics . The three rules of epidemics are the Law of the Few , the Stickiness Factor and the Power of

Context

The Law of the Few describes of three kinds of people , Mavens , Salesmen and Connectors . Mavens are people who live to learn and consider accumulating knowledge as a hobby . Salesmen are people with a common goal , to persuade others regardless of what it is . Connectors are people who are socially in complex and can make friends or acquaintances with just about anybody

For Hush Puppies - the classic American brushed-suede shoes with the lightweight crepe sole - the Tipping Point came somewhere between late 1994 and early 1995 (3 ) Gladwell starts off his book by making a reference to the epidemic of Hush Puppies , suede shoes that were off the market for a long time until the late 1994 when they suddenly became the must have paid of shoes to own . The tipping of the Hush Puppies is primarily because of word-of-mouth

Another allusion made by Gladwell was about a professor at the University of Texas who happens...