Paper Topic:

Target Corporation (Argumentation )

Running Head : TARGET CORPORATION

Target Corporation

[Name]

[Institution]

[Instructor]

[Course]

Target Corporation : Internal Equity and External Competitiveness

Introduction

In 1962 , Target 's first store opened in Roseville , Minnesota . Target stores are always clean , attractive and easy to shop . Today Target has 1 ,600 stores in United States (Hoovers , 2008 . Super Target also has grocery in store to satisfy customer needs and more convenient for customers to shop everything at one place . Target not only targeted within United States , Target also wanted to expand their stores worldwide

, such as Asia . In 2005 , Target began to open the first store in India and it 's growing very fast and successful . Target planned by the year 2009 they will have more Target stores opened in India (Target 2008

Target is a leader in retailing technology , but presents a very different marketing approach than industry competitors . By attracting customers Target focused on well dressed , conservative , and clean . This has helped Target become successful in retail industry . In addition to the vast number of store locations , Target also has other businesses that include : Target .com , Target Financial Services , Associated Merchandising Corporation , and Target commercial Interiors . Through all the key businesses , Target employs nearly 300 ,000 people from diverse backgrounds . The current Chairman and CEO of Target is Bob Ulrich (Hoovers , 2008

The Target Corporation prides itself in having an organizational culture where everyone is valued and rewarded for their efforts , determination motivation , and hard-work . In that the employees are at the top of the list . Target certainly understands that it must take care of it employees in for them to be equipped to take care of the customers . In to motivate its employees , Target had created several compensation mixes to enhance the level of customer services given by the employees at the retail stores . Though there are many ways to pay , Target has implemented a base pay based on tier levels with the stores and departments structures . Target has also been creative in the non-monetary compensation packages to promote superior services as well and general non-monetary compensation supplements to support the base pay . The following is a discussion of both

Internal Equity and External Competitiveness

Monetary compensation packages offered by Target would include , but are not limited to base pay , merit pay , and differential pay , cost of living increases . Base pay is the guaranteed portion of the employees pay as long as they report to work for their perspective schedules . If the employee does not report to work for the hours scheduled , they will not receive the benefit of the pay . Merit pay is added to employee 's base pay once a year with the exception of promotions given during the year If the employee is in the same position for a full year , they will receive an annual review at which a merit increase may be given according to job performance . If the employee is offered and accepts a promotion throughout the year , they employee receives a merit increase based on the...

10 pages

47.5 KB

Free sing-up