Strategy Implementation and Control 2

[Strategy Implementation]

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Strategy Implementation

The would talk about the strategy implementation that a company must adopt in to go international and operate in other country or countries . The company would be analyzed in terms of its position in the industry , in the market , and with respect to the competitors that it might face . Finally , the would end up with providing a most suitable and feasible strategy for corporate expansion internationally

For this , I have taken `Telenor ' as a company that

has the potential for growth and expansion in other countries . Telenor group is currently providing its telecommunication services in around 14 countries , which include Norway , Sweden , Serbia , India , and Pakistan (Telenor .com , 2010 . The company is enjoying handsome revenues of around NOK 24 billion along with the 3 percent growth , which clearly shows that the firm is capable of expanding the business and operate in other countries too

Current Position

The current position of the firm in terms of the competitors that it is facing cannot be declared as inferior or low in fact it is competitive in few countries . Telenor has diversified its business in those countries in which it seeks potential for growth and the advancement of brand recognition and increased sales . Talking about the competitors in Pakistan , it faces strong competition from the side of two large companies , Mobilink and Ufone . When Telenor came to Pakistan , these two firms were the most dominant ones in the...