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Paper Topic:

Strategic Management

p Toll Brothers Inc . - Case Study


The vision of Toll Brothers is to become America 's No 1 Luxury Home Builder


The current mission statement for Toll Brothers Inc is We design build , market and arrange financing for single-family detached and homes in luxury residential communities . We are also involved directly and through joint ventures , in projects where we are building or converting existing rental apartment buildings into high , mid , and low-rise luxury homes . We cater to move-up , empty nesters , active-adult age-qualified and second home buyers

in 21 states of the United States (David


The current strategy that is being pursued by the company is expansion and related diversification . Expansion because they are moving into new markets within the United States and acquiring new property or small private homebuilders who can help them move into new markets

Toll brothers is also not just making single family or multi family homes , they are also into the construction of communities and high rise building


The Toll Brothers Inc caters to the following markets active adult empty nester , move up buyer , and the second home market . One of the growing markets that crosses over all the above four markets is the urban luxury market . This poses an opportunity because Toll Brothers can start servicing this market through communities designed for them

From the years 1986 to 2006 Toll Brothers Inc has had the highest profit margins among the home builders and the company has received an investment grade...

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