Saudi Arabian earrings

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Saudi Arabian Earrings

Importance of Marketing Saudi Arabia

Saudi Arabia is known for having a rich culture . This is one of the countries where traditional costumes , jewelries and ornaments still matter . Women in Saudi Arabia use earrings as part of their customary beliefs and cultural practices . And as such , Saudi Arabia 's market is being targeted for this purpose . Since earrings are used as ornaments in the Saudi Arabian culture , women are very sensitive and particular in choosing and buying the earrings that are

appropriate for their culture Aside from these , Saudi Arabian women spend a lot on jewelries and they are less particular of the price and quantity as long as the item satisfies their need for it . And since we are going to develop a product that aims to capture women 's attention because of the use of timeless stones , worthy and affordable accessories , and creative and elegant designs , Saudi Arabia was chosen to be the target market of this product

Mass Marketing

Since earrings are perceived as necessary products in Saudi Arabia , the item is subject to mass marketing . No particular group in the country will be targeted for the product , as such , this means that this product can be introduced to a larger market . Thus , as marketers we will make variety of designs for the customers . This product is expected to be patronized by females from different classes . We are going to produce earrings of different designs in to capture the...