Sales and Marketing

Business Plan for Company Dedicated to End User Education

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SUBJECT : Sales and Marketing

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INTRODUCTION

In a 2001 , two individuals who are affiliated in computer and technology departments in two reputable educational institutions in Finland commented how , particularly in their own field of expertise , the education of end user , at the time the is being written , is overlooked and is still to be addressed (Siponen , Vartiainen , 2001 adding further how any semblance of end user education study is somewhat limited to computer usage-related end user ethics

to which the common respondents are students studying in the same computer expertise field

The creation of a company that is tasked primarily to handle the education of CAD CAM end users just to protect and maintain the hold of the company to its current market consumer share , and if possible use it to educate more individuals to the gains and advantages of the use of CAD /CAM system / program and create a much larger demand via the creation of new users and buyers , is a very serious and fragile move for the company , since vital company assets and resources will be redirected in an effort which everyone expects to yield nothing more than positive results , or more directly , improved sales as well as customer relations and steady hold in the market as one of the top companies

The creation of a new company has many innate advantages and disadvantages , but once the wheel of motion has been turned in favor of creating the new company , then this should be construed as a sound judgment wherein the top management has had a clear vision of the significant role this company would be playing in the overall operation of the mother company . Many aspects of the original company will now include in consideration the new company when it comes to the drafting structuring and execution of long term and short term business plans and strategies (finance and logistics , manpower , technology , and the reason why the company will become a reality is simply because its advantages outweigh the possible losses that the endeavor will incur

PRO OF THE COMPANY CREATED FOR EDUCATING CAD /CAM END USERS

The company that will handle the chores and tasks involving educating end users of the product being sold by the company (CAD /CAM programs and softwares ) should be powered by a set of competent and highly qualified individuals filling up the necessary rank and corporate power ladder from top to bottom , everyone aligned with the company 's main thrust and purpose , and this could be achieved by having everyone undergo training since training is the linchpin not just for technical work but as well as for the deeply embedded sense of `general awareness on the part of all employees (Design for the Environment (U .S . EPA ,

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The ideal top management team that will tasked to handle and see the operation of this company should have a solid background in customer service , team management...