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Research methods-motivation in Restaurants

Research Methods

motivation in resturants : a case study of cyprus resturant CONTENTS

TOC \o "1-3 " \h \z \u HYPERLINK \l "_Toc9 " 1- Introduction PAGEREF _Toc9 \h 2

HYPERLINK \l "_Toc0 " 2- Literature review PAGEREF _Toc0 \h 2

HYPERLINK \l "_Toc4 " 3- Reasons for Choosing this PAGEREF _Toc4 \h 3

HYPERLINK \l "_Toc5 " 4- Aim PAGEREF _Toc5 \h 3

HYPERLINK \l "_Toc6 " 5- Objectives PAGEREF _Toc6 \h 4

HYPERLINK \l "_Toc7 " 6- Methodology PAGEREF _Toc7 \h 4

HYPERLINK \l "_Toc8 " 6-1- Philosophy PAGEREF _Toc8 \h 4 p

HYPERLINK \l "_Toc9 " 6-2- Qualitative versus Quantitative primary research PAGEREF _Toc9 \h 5

HYPERLINK \l "_Toc0 " 6-3- Interviewing PAGEREF _Toc0 \h 6

HYPERLINK \l "_Toc1 " 6-4- Questionnaires PAGEREF _Toc1 \h 7

HYPERLINK \l "_Toc2 " 6-5- Analysis PAGEREF _Toc2 \h 7

HYPERLINK \l "_Toc3 " 7- Possible limitations of the research PAGEREF _Toc3 \h 8

HYPERLINK \l "_Toc4 " References : PAGEREF _Toc4 \h 10 Figures

INDEX \e " \c "1 " \z "2057 " Figure 1 : Features of the two main paradigms 7 1- introduction

Nowadays , human resource management is getting more and more important in hospitality industry . In the heart , motivation is a key factor , which maintains the process of human resource management regularly . Not all workers can be motivated in the same way . Therefore , there is a need to focus on the motivation of workers in hospitality industry , and the way that human resource management practices address work values and motivational factors . From this research , we will also try to find out how different employees in different position and different levels of wages can be motivated

2- Literature review

Motivation is a complex combination of perceptions , aspirations and environmental interactions off all which affect behaviour . Go et al (1996 ) describe motivation as willingness to exert high levels of effort towards organisational goals , conditioned by the efforts to satisfy some individual need . This is echoed by Mullins (1998 ) stating that motivation is linked to the attempt of individual to achieve certain goals which are related to the opportunity of satisfying a particular need . Mullins (1998 ) does emphasise that motivation is a complicated issue though and that people tend to be motivated by a variety of factors . These can be arranged into three groups : Economic rewards including pay , benefits and job security intrinsic satisfaction including nature of work , achievement and personal development and Social relations including the work environment , colleagues and feelings of belonging

Motivated employees are an essential attribute of any successful organisation . Management 's job is to create the context within which employees will strive to contribute to the goals of the organisation . In other words , by influencing the context , and hiring the right employees managers can affect the degree to which employees feel motivated to `do the best possible job or to exert the maximum effort to perform assigned tasks (Gomez-Mejia et al , 1997 ,

.88

The motivations for workplace behaviour can be generally explained be theories that range from needs based theories (Maslow , 1954 ) to driver based theories , which account for the influence of affiliation , power...

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