Research Methods in Creating And Sustaining A Supply Chain Driven Competitive Advantage In The Middle East

Research Proposal

CREATING AND SUSTAINING A SUPPLY CHAIN DRIVEN COMPETITIVE ADVANTAGE IN THE MIDDLE EAST

Executive summary

Many companies such as Wal-Mart , Shell , Toyota , Dell and many others have used unique various mechanisms to survive harsh market conditions by adjusting their supply chains . These mechanisms are used to improve productivity and increase supply of products to consumers . This proposal evaluates these mechanisms and further highlights the methods that will be used in research to create a functional supply chain system aimed at increasing competitive demand among countries in the Middle

East

Introduction

Historical findings show that costs and prices of commodities and services decline over time in almost every industry . However , with an increase experience gained in various industries , de-inflated prices tend to rise as opposed to coming down . Such an occurrence is a counter-perceptive phenomenon because inflation clouds most instances of price determination . The above argument coupled with other factors such as globalization , higher demand by customers , and increased competition leads to an increase in the intricacy of supply chains and forces organizations to focus more on increasing their shareholder 's worth (Gottfredson Saenz 2008

In view of increased competition among organizations , business executives have to invest in innovative supply chain techniques since these are among the most efficient mechanisms for organizations to maintain their relevance in the market . Nevertheless , several factors such as poor implementation of strategies , organizational barriers and lack of sustainable innovations hamper the efforts of organizations to improve their chain supply strategies . Along this line...