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Paper Topic:

Poem `She being Brand`

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13 December 2008

E .E . Cummings . She being Brand : Consumerism as the Feature of Modern Sexuality

Introduction

E .E . Cummings ' she being Brand can be easily called a quintessence of the poet 's literary revelation - the revelation that leads to rethinking and reconsidering eternal values through the modern prism of sexuality Unclear punctuation and unexpected literary transitions form a complex vision of ambiguity and disguise . The reader is accompanied by the feeling of something that seems to be missing and that

can be found between the poem 's lines . Whether she is Brand . or whether she is Brand new ' is a dilemma , but Cummings ' satirical attitudes to reality suggest that the poet was seeking the means to balance modern commercial values with the eternal search for spiritual sexuality - the sexuality that no longer seems relevant under the pressure of the growing consumerism and social hierarchies in the 20th century 's America

The poem describes a usual (or unusual ) sexual encounter with a young woman . She being Brand / -new and you / know consequently a / little stiff I was / careful of her (Cummings 627 . The language that first sounds unsuitable for the of sexual desires gradually turns into an excellent instrument emphasizing the earthiness of sexual desires in consumer-oriented society . The universal joint , the clutch , and even flooded-the-carburetor ' turn sexuality into a tool of mass consumption . The poet is driven by the joy of their mutual proximity , and car metaphors form a small and...

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