Paper Topic:

PDA Sim Decision

Running Head : PDA Simulation

PDA Simulation Decision

[Name]

[University]

[Date]

The PDA Simulation tests the capability of a manager to formulate different strategies and to adjust his strategies depending on how the market responds to the quality and price of the product . The PDA Simulation was done several times with the objective of maximizing the sale of its products by penetrating new markets and utilizing the right pricing strategy . It was learned that in a simulation which is limited to four years , long-term profit is more important that short-term

br success of a product

Different strategies were used in the PDA Simulation . These are : 1 for handheld X5 the best strategy is to maximize short-term profit in view of the fact that the market is mature and the product has been in market for three (3 ) years (Scott Allen , 2002 b ) for Handheld X6 the best strategy is to assign high prices for this product in view of the fact that this product is being purchased for its excellent performance high quality , and attractive appearance (Ivana Taylor , 2008 c ) for Handheld X7 the best strategy is to lower the price of the product in view of the fact that it is a new product which has been out only for 1 year and a significant portion of its market is still untapped and d products which have fully saturated their market should be discontinued . The PDA Simulation was done based on the following assumptions : 1 Products which have been out in...

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