OPERATIONS MANAGEMENT

Operations Management

Student

Instructor

Course code

1

M S in its operations seeks to appeal to different customers who have different needs and tastes . As such in creating its clothing range , M S is seeking to insure it attends to each customer that comes through its doors in addition to offering variety to them . Through this strategy M S seeks to gain back the market segment lost to new competitors and gain new markets in areas is did not have a presence

In the Perfect and Classic ranges , M

S seeks to meet the needs of the mature customer who for a long time constituted its core customer . From this range , a customer will be able to have access to products that meet the needs synonymous with a busy lifestyle . In this they will find classic styles that are of priority to M S core customers . In this will be products lines that will strive to return to basics . In it will be found plain , white shirts , black roll-neck sweaters and jeans

These items will be easy to take care of , of high quality and value while priced reasonably . The additional need that these ranges meet is in offering long lasting styles and versatility of products Essentially garment is these ranges are smart , elegant , made of high quality fabrics and offering real value-for-money prices . To the core consumers who chose the classic and perfect ranges , they seek to satisfy the need to be stylish and have finesse and not just...