Motivational Techniques

The survival of such businesses depends more on effective adaptation to unexpected problems and opportunities than on the entrepreneur 's ability to formulate and implement a strategy . This therefore means long-term strategies do play an important role in the management of large corporations . Entrepreneurs who build long-lived firms establish audacious goals for their companies . For the founders of promising businesses may have a far-reaching vision , but it is not necessary for starting their ventures . These goals help entrepreneurs build large and long-lived firms contrary to the case where fledgling businesses do not

br automatically undertake the initiatives and investments needed to build a system of coordinated assets according to the satisfaction principle audacious goals must stimulate the search for these initiatives and investments

Employees ' motivation

The diversity of activities in these corporations requires the boards and top executives to delegate their control and management responsibilities to employees with the appropriate specific knowledge The top executives do not initiate or implement many concrete proposals but rather influence the initiatives undertaken by subordinates by formulating an overall corporate strategy and the processes for evaluating new initiative , not specific investment decisions . Instead of monitoring the implementation of every project , the board evaluated aggregate performance and the control system . For example , the board may evaluate whether the auditing function has sufficient independence from the operating managers . There is separation of `management ' and `control by the broad policy which leads to a corresponding separation of roles for specific decisions , and this is done by instituting monitoring devices and policies boards whereby top executives can give decision making rights to subordinates whom they cannot directly supervise while protecting shareholders from abuse of these rights . For instance , a sales person or executive or brand manager who has direct knowledge of customer needs and competitive offerings may initiate proposals...