Paper Topic:

Mission Statement

br Google 's Mission Statement

For the purposes of this , I chose to study the mission statement of the Google search engine . According to SearchEnginePosition .com , the exact mission statement of Google is , To make the world 's information universally accessible and useful ' This is a very open statement , but it seems to encompass exactly what Google does . I see this mission statement as product oriented ' It spells out what Google does and intends to do , which is provide information to all of those who seek it , and to keep up with

new information as it comes along

Not only does Google want their product to be accessible , but they also want it to be useful . A bunch of uncategorized information on a website would do no one any good . Google strives to keep up with the world , but do so in a manner that almost everyone can understand and use easily Thus , this very simple and open mission statement covers Google 's intentions in just a very few words . They have brought their product down to its lowest common denominator , and so the mission statement is both easy to understand and easy for the company to follow . Every thing they do is summed up in one simple sentence , and it also encompasses what they might do in the future , leaving no reason to have to change or add to it

Regarding the mission statement for my company , I would like to create something as simple and flexible as Google 's statement . For instance Striving to provide the right products at the right time ' would be simple and remain pertinent to anything . To provide users with the means to get the job done ' would also be a good choice . It seems the simpler and broad the statement is , the better it serves the company . Summing up the present and the future of the company in one sentence may take precise wording , but it is easier for the company and the product as time goes on...

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