McClelland

Running Head : McClelland 's Manifest Needs

McClelland 's Three Manifest Needs Theory and Its Practical Implications

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McClelland 's Three Manifest needs that Drives Behavior

A human need does not stop when his or her sense of physical survival is secured . Humans have to possess clothing , food , and shelter . As social beings , they also have the need to socialize in to grow , enhance their sense of individuality , and explore their full potentials . David McClelland focused his works on secondary human needs in connection to

their nature as social beings . Due to inconsistent level of peoples self esteem or self confidence , McClelland recognized that people naturally need motivation as the major psychological reinforcement to cause them to be active . Every need that a social being realizes must be fulfilled through engaging in different social activities . David McClelland developed and suggested three needs that drive people to act accordingly . These are needs for achievement , affiliation , and power which will be Everybody possesses all three needs in varying degrees . However , there is one dominant need in a person one at a time that drives or motivates an individual behavior . People 's innate abilities , their constructed skills from experience , resources , and motivations are the important and interdependent factors that help those three needs to be achieved Knowing one 's motivational needs with the use of McClelland 's Three Manifest Needs Theory characterizes an individual 's style and behavior especially in the...