Managerial Decision Making

Managerial Decision Making Abstract

Advanced International Corporation has developed the holographic fabric printer and is looking to export it to India . The research performs an analysis of the situation as to whether such a move will be advantageous or not . Studies are performed on textile industry statistics and scenario , the location , demand , political and social situation and future business prospects . A hypothesis has been made then on the basis of all this information

Introduction

Advanced International Corporation develops and manufactures machinery and parts for industries such as toy manufacturers

, printing firms (large billboards for advertisement companies , wall , posters etc and the fabric industry . AIC has developed a new tool that enables the printing of holographic imagery on fabric . Apart from commercial advertising possibilities , the concept can be a new trend in modern clothing . Since Central and Eastern-Asian countries are the biggest exporters of ready made and raw fabric , AIC is looking to export the printing tool to companies in India . This , then , makes a thorough analysis of the scenario to come up with a conclusion as to whether it will be profitable for AIC to export the tool to garment factories in India , or not

General Observation

India is in a region surrounded by countries that are booming competitors in the garment industry . Apart from the local brands international brands such as Nike , Adidas , Puma , Levi 's and Reebok , just to name a few , outsource to these countries and get their clothing made there . Surrounding countries such as Sri Lanka , Bangladesh , Pakistan and other countries such as Thailand , Bangkok and China are already garment industry giants If not giants , then active competitors , theless From India 's perspective , an edge over the other countries at this point would prove to be a very beneficial tool . India is a populated country with a high local demand for clothing and garments , as well as countless trading opportunities . India already exports to counties all over the world such as the U .S .A , Britain , Australia , New Zealand and Canada just to name a few (Indian Textile Statistics , 2008 . Most of these countries import garments from India as well . The garment printing tool by the AIC will give Indian garment factories a much needed edge over its rival countries and result in boosting local sales as well as exports of ready made garments that are more profitable than exporting semi-manufactured fabric . Other aspects that might impact the export are the political and social situations in India . This issue shall be looked into as well

Preliminary Data Gathering

India has a promising textile sector , which is the biggest after its agricultural sector . It has created employment opportunities for almost 35 million people in the country . Its biggest exports are of silk cotton , jute , leather , cotton and finished value added garments for consumers . India is number one in the world in leather production and seconds , after the U .S , in cotton . The textile sector contributes to 4 of the country 's GDP and 35 of...