Paper Topic:

Management Information Systems

Pure-play companies-companies that sell only via the Web , such as Overstock .com-have a certain advantage over other retailers in terms of data collection . How so

Companies like Overstock .com that sell via the Web have an advantage over other retailer simply because they have database system that allowed them to analyze the sales in the previous years , which is helpful to identify what the customers ' likes and dislike . The inventory of sales in the past that are in stored serves as guide in determining the trend in the sales as well as

factors that motivate the customers to buy

The new database system allowed them to create strategies to retain best customers by offering good items at reasonable prices

This generally helped the company compete with eBay , the world 's leader on online auction

Overstock .com used a transactional database for their monitoring and analysis . What were the results ? Why is this unadvisable

The Overstock .com constructed a new infrastructure that doubled the database system of the company by purchasing a pair of networked storage systems with backup s located in other place . The company with its database dispensed across seven networks assumed greater data collection . The result was a remarkable growth in sales and increase in its employee roster , as well as employee 's motivation . This is unadvisable maybe because the old s of customers , which are supposed to be kept confidentially , are exploited

What can executives do now that they could not do in 2004 in terms of data analysis

Through the help of the advanced technology , executives now enjoy the huge amount of data collected through which they can easily capture and analyze customer information without affecting the running internal applications . Tracking old customers ' information as well as sales inventory is easy to facilitate while transacting with the customers online

What information can proper analysis of the warehoused data teach executives

Executives learned many things from analyzing warehoused data , which motivated them to purchase a high-powered Web server . Warehoused data or data stored in the storage system of the computer provides them edge to compete with other companies that use online transaction . The data reflects the trends in sales in the previous years as well as information about the customers that presents its implications with consumers ' likes and dislikes . Different buying behaviors and underlying factors are seen as one analyzes the trend in sales

Through the warehoused data , the executives can decide what products to sell , what prices suit the customers ' buying capabilities , what promotional activities they enjoyed , and what seasons in the year given products are sold at best . However , one must understand that proper analysis can make the difference with the help of technology

The internet services available in our place with corresponding cost

In the place where I live , the internet services available that people would usually enjoy are the dial-up connection , DSL , cable , and satellite . Dial-up connection costs nine to eleven dollars per month DSL internet service with thirty to fifty dollars monthly...

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