Learning Organisation - dooble-loop learning
INTRODUCTION We are living in a world of uncertainty and turbulence . The 11 ,933 ,572 patents issued since 1971 exceeded the number of patents issued in the previous 180 years (U .S . Patent and Trademark Office , U .S Patent Activity Calendar Years 1790 to the Present , March 26 , 2007 World population increased from 3 billion in 1959 to 6 billion by 1999 , doubling in 40 years (U .S . Census Bureau , Latest Estimates and Projections of World Population , July 2007 . According to authors Albert J . Viscio and Bruce A . Pasternack a large portion

of companies have dropped off the Fortune 500 list since 1970 (Viscio and Pasternack , 1996 , strategy business br
. 47 . In to survive in this environment , organizations must adapt , learn , and adapt again
The management techniques and theories encountered in this course provide insight on these matters . This thesis focuses on one , the concept of organizational learning WHY I CHOSE THIS
My thesis focuses on organizational learning because it is relevant to businesses hoping to endure and thrive in a rapidly changing , dynamic world . Twentieth century business models , characterized by centralization and a command and control ' leadership approach , are giving way to decentralized structures , knowledge-based decision making (as opposed to hierarchical decision-making , and responsive networks of systems and people who can more efficiently meet customer demands . The goals of innovation , competitiveness , efficiency , and marketplace dominance are the same as they have ever been . The means to accomplish these objectives , however , has changed dramatically and organizational learning figures heavily into the equation
My interest in organizational learning goes beyond my fascination with the functioning of a business . Efficient management , anticipating the future , and learning to quickly adapt to changing conditions are life skills that will serve me beyond the boundaries of my professional career . Moreover , my family is closely connected to the business and industry that serves as the case study for my treatment of the In many ways my future is pledged to this field and thus it is personally important to me to be prepared for its requirements Developing a level of mastery associated with the of learning organization will position me for success as I transition from graduate school to my professional career
THE BOUNDARIES
The company that I am focusing on operates in several markets with a multitude of target groups . In to manage the scope of this work it is necessary to center my attention on the company 's insurance business in one of its markets : Greece . This will allow me to study organizational learning in a specific business I intend to demonstrate how the lessons of one organization can be generalized to different industries and markets
THE COMPANY
The International Life Group is the evolution of the company ANDRIATIKI , which represented at Greece the Italian insurance company RAS ANDRIATICA . The group has been operating since 1956 and the previous year (2005-2006 ) celebrated 50 years of presence in the Greek insurance market . Furthermore this year was important also because the...
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