Leadership

RUNNING HEAD : Leadership

Herbert D . Keller as an Effective Leader

Name

Course

Tutor

Date Introduction

The term leadership refers to a person 's or an entity 's ability to influence human behavior , in to make the people focused towards accomplishing a certain goal or mission . A leader is any person who coordinates and directs peoples ' behavior so that an organization operates effectively to achieve a common goal . One of the leaders whom I consider to be effective is Herbert D . Keller . He is one of the co-founders

of the Southwest Airlines , which is a corporation that has been offering air travel services to numerous passengers each day . The airline has grown from a small Airline , into one of the most successful airline in the world . Keller is former chairman and Chief Executive Officer of the corporation . He has been one of the most effective leaders in the business , a situation that has made him a role model (Gitell , J . 2002 . His leadership style has great influence on me . In this , I will discuss why and how Keller as an effective leader has influenced me

Discussion

Herbert D . Keller has a great influence on me , since he is an example of a leader that I would like to become . I have a personal interest of establishing a private business enterprise , which I intend to make a great success . My desire is to build the enterprise through hard work and commitment similar to that of Keller after he co-founded the Southwest Airlines . I consider him an effective leader because he has proved to be one of the most successful Chief Executive Officers in the corporate world . There are several reasons why Keller has great influence on me . As a leader , Keller has shown his ambition and determination to lead well , and to succeed in whatever activity that he undertakes . This is clearly seen in his tireless efforts to work for so many years , efforts that have turned a small airline company into one of the most successful airline corporations in the world . The Southwest Airlines is an airline corporation that Herbert Keller co-founded with one of his law clients , well known as Rollin King . After establishment the small company faced the challenge of being frustrated by the other big companies . The two managed to overcome this challenge to build what is today the Southwest Airlines . As a leader , Keller is daring and is willing to take risks as he strives to succeed where competition with other airlines is stiff . He is very optimistic and willing to implement positive change when it 's appropriate . For instance , the airline under his leadership offered passengers services at low prices , while the other airline companies did the opposite . Keller 's move prevented unnecessary services and building of traffic at the airports (Grubbs-West , L . 2005

Keller 's ability to develop and build a corporate structure that works is something to be admired . The business strategy to put the customers and the employees needs first has...