Intel Strategy

Intel Corporation is the world 's largest semiconductor company and has its corporate office at Santa Clara , California , USA . It has around 200 facilities all over the globe . The company was founded in the year 1968 by Bob Noyce and Gordon Moore . Paul Otellini is the Chief Executive Officer and Craig Barrett is the Chairman , Board of Directors of Intel Corporation . In the year 2005 it was ranked 49th in the fortune 500 list and its revenues were 38 .8 billion and net income was 12 .1 billion . In September 2006 , Intel had

nearly 100 ,000 employees . Today Intel is the leading manufacturer of high quality processors , chipsets , motherboards adapters , Ethernet controllers , micro controllers , PCI bridges , storage systems etc . for a wide range of applications like desktop , laptop servers and workstations , networking communications , consumer electronics , health care sector and entertainment industry

Paul Otellini the current Chief Executive Officer of Intel Corporation along with Eric B . Kim the Chief Marketing Officer has brought about revolutionary strategic changes in the company . Under the stewardship of his predecessor Andrew S . Groove Intel Corporation had grown into one of the most powerful technology companies in the world . The company had a very narrow focus as it manufactured and marketed very powerful microprocessors for the personal computers . The company established hyper productive plants that could manufacture very large quantities of microprocessors in a very short period providing for very high economies of scale for Intel Corporation

The company made a great contribution to the rapid growth of information technology industry by manufacturing ever-faster and more powerful microprocessors . It had core competencies in design of complex chips for PCs and servers . Intel 's brand grew to be the fifth best known brand in the world . As a result it was way ahead of its competitors in the semiconductor industry in the world and was able to maintain high cash reserves from profits earned over a long period of time since its inception in the year 1968

After taking over Paul Otellini has made major revisions in the strategies of Intel Corporation . The company has made a major strategic shift from a technology focused company in the Groove era to a marketing focused company . Intel in addition to the personal computer industry is now playing a key technological role in half-dozen fields including consumer electronics , wireless communications , health care , media entertainment , cell phones , servers etc . Intel Corporation is not just manufacturing microprocessors as before but is also manufacturing all kinds of chips and software that are meld together into platforms that lead to new devices and technologies for specific and emerging applications to provide more value and ease of use to the potential customers using such applications

The company now uses new product development teams for powering product innovations in a given time frame . Earlier in the Groove era engineers in the R D department developed new products and then the marketing department had to sell them . Now the product development team comprises of people with a...