Information technology

6 ) The costs incurred when a firm buys on the marketplace what it cannot make itself are referred to as

a . transaction costs

b . procurement

c . switching costs

d . agency costs

7 ) Which competitive force best categorizes the threat Netflix posed to Blockbuster

a . Substitute products and services

b . Threat of new market entrants

c . Rivalry among traditional competitors

d . Bargaining power of customers

8 ) Which of the four generic strategies to combat competitive forces did 7-Eleven implement

a . Focus on market niche

b . Product

differentiation

c . Low cost leadership

d . Customer and supplier intimacy

9 ) What strategy to counter competitive forces does US Airways emphasize in the case study for this chapter

a . Focus on market niche

b . Low-cost leadership

c . Customer intimacy

d . Product differentiation

10 ) How does the technical view of organizations fall short of understanding the full impacts of information systems in a firm

a . It sees information systems as a way to rearrange the inputs and outputs of the organization

b . It sees capital and labor as primary production factors

c . It sees the organization as a social structure similar to a machine

d . It sees the inputs and outputs , labor and capital , as being infinitely malleable

15 ) When a firm provides a specialized product or service for a narrow target market better than competitors , they are using a

a . process efficiency strategy

b . product differentiation strategy

c . market niche strategy

d . mass customization strategy

16 ) Amazon 's use of the Internet as a platform...