Importancy of Ecommerce for small businesses

Importance of E-commerce for Small Businesses

Table of Contents

I . Introduction . 1

Role of e-Commerce in Small Businesses . 2

Conclusion . 5

Bibliography . 6

Introduction

As we enter into the age of globalization , more companies regardless of their size , capital structure or asset size , are all incorporating the idea of electronic commerce or e-commerce into their marketing plans and general business goals . E-commerce is very prevalent in any business today , most companies are now going online in to increase the presence of their brand and customer reach . Due to

this , we can see that there is an emergence of the importance of e-commerce in businesses because this is one tool where a company can be globally competitive

E-commerce in its broadest sense is defined as the means of conducting business through electronic means . But as we entered into the 21st century , E-commerce is now known as either businesses between companies as seen in the case of business-to-business E-commerce or between businesses and consumers or what is otherwise known as business-to-consumer E-commerce . The 21st century definition also narrows down the venue of being 'in electronic means ' by specifically mentioning the internet as the venue most likely to be used where E-commerce takes place (US History Encyclopedia

Furthermore , there are four different types of E-commerce which are business-to-business (B2B , business-to-consumer (B2C business-to-government (B2G ) and mobile-commerce (m-commerce (Andam 2003 , pg . 9

B2B refers to the e-commerce between two companies . This type of e-Commerce is the most popular as 80 of all total e-commerce...