Import Export Operation

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Comparison Between Export Agents and Distributors

Introduction

Many companies have often found themselves in a dilemma on whether to use export agents or distributors when they decide to venture overseas This is therefore not a problem constrained to ABLE Limited only . This dilemma often arises from the inability to distinguish between the functions of export agents and distributors . Even with complete knowledge of roles that agents and distributors play in the import and export

business , companies still find it challenging to choose the channel to use for distribution of their goods . Perhaps the first step to coming up with a decision on whether to use agents or distributors would be to address the advantages and shortcomings of each . This seeks to differentiate agents from distributors which will help in making proper choices when venturing into the export business

Export Agents

An agent by definition refers to a person who acts on behalf of a person or company in return for an agent 's fee . Similarly , an import /export agent acts on behalf of a company to organize import and export deals with customers and suppliers in overseas markets Import /export agent are at times said to work like brokers only that they serve to bring two parties together for mutual trade benefit . The agents do not engage in physical contact with the goods and their major objectives are to market the principle 's products , get customers and...