INFORMATION TECHNOLOGY

MDCM (A

MDCM 's worsening operating and profit margins in the late 1990s as a global corporation led to a revamp of the old corporate strategy since it acquired its first international company in the U .K . in 1987 . The new CEO Max McMullen devised `Horizon 2000 ' with an enterprise-wide aim of improving its operating and profit margins throughout its seven regional centers managing some seventeen subsidiaries including MDCM U .S . in thirty five locations

Horizon 2000 has three key business objectives . 1 ) Achieve cost-efficiencies by implementing a unified brand management

strategy which will be managed through a coordinated regional marketing and sales effort . 2 ) Maximize economies of scale by streamlining the supply chain through aggregate materials purchasing for volume discounts , lesser suppliers for standard prices and better terms , and outsourcing inbound and outbound logistics for better efficiencies in non-core activities 3 ) Increase efficiencies by consolidating production facilities through the closure of old manufacturing and design plants , and increasing the capacities of newer and more efficient plants

MDCM is in the business of medical device contract manufacturing . Its reputation and success as a business is succinctly expressed in this motto : absolute commitment to delivering quality parts and assemblies on time ' MDCM works closely with its customers and benefitted from optimized designs for manufacturability which reduced manufacturing costs . Thus , the strategic context of MDCM is built on the framework of close and good customer relationships or customer focus , quality parts and assemblies or operational excellence , and just in-time deliveries despite its...