Health Care Marketing Analysis

Hence in our marketing strategy , we shall keep to the code by ensuring that we offer what is realistic to us and to our clients . In the same manner we shall ensure that we operate according to the laid down policies by the public health department and give diet counseling following the American nutrition rules . Our marketing policy shall be to reach as many people as possible with cardiac condition in to assist them regain their normal health and prolong their life while at the same time generating enough funds to sustain the

operations of the center (Kotler , 1996

Partnership

In our marketing strategy , we shall enter into partnership with many other organizations which operates within our line of services . In this regard we will seek to partner with private and public hospitals in to ensure that we offer the best of services to people with cardiac problems . At the same time we shall also partner with other rehabilitation centers which will be important to help us exchange information between us . This shall be to enable continuation of services for clients who join our center from another centre since we shall have to exchange information about the client . We shall also partner with the media in educating the public about cardiac diseases and how best to live with them . We shall also partner with other organizations as part of our social corporate social responsibilities (Burgess , 1998

Politics

We understand the issue of politics and how they are best applied in marketing . But we want to put it clearly that our marketing strategy will not make use of negative politics which are aimed at soiling the name of to others for the purpose of attaining a competitive edge in business . On national platform , the center shall make use of the current...