Whole Food Mkt case analysis

Whole Food Market case analysis

Tangible sources : 196 stores in North America and the United Kingdom Spacious outlets

with a maximum floor area upto 32 ,000 sq . feet

Intangible Resources : Fortune Ranking : Whole Foods Market was ranked 5th in Fortune

magazine and was one of the few companies which consistently placed in the list

Corporate responsibility : Whole foods market uses wind energy encouraging the

alternative energy consumption . The company supports organic farming in a big way

Capabilities : Strong regional presence in the U S with 7 regional bake

br houses at Florida

Northern Pacific , Southern Pacific , Mid-Atlantic , Northeast and Midwest Strong

distribution system with national and regional offices with nine distributions centers , 7

regional bakes hubs to cater to the respective regions

Core competencies : Actively encourages local procurement with due importance to

organic farming . Employee friendly policies like where the employees were allowed to

vote for benefit package

Competitive Advantage : Strong employee retention programs to reduce the attrition rate

by increasing the salary cap to 19 times the average pay . Pioneers in the organic farming

and organic food retailing

Business Strategy : Valuing the employee gains by providing full insurance and

remarkable salary cap to extend the employee association with the company

Firm Performance : The sales volume has shoot up to approximately 19 .5 for the year

2006 . The financials has projected a consisted growth rate in the net income from 2004

The fortune ranking has placed Whole foods market ' at 5th position which is a unique

recognition for a company in the industry

Reference

Company website

http /biz .yahoo .com /e /061208 /wfmi10-k .html PAGE

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