Finance article review

Article Review

The article Google 's Q3 Profit , Revenue Top Views on Surging Search discusses why Google is still on the top of its financial success Analysts claim that Google is on the first place among web search engine leaving Yahoo and on-line auction leader eBay far behind . The author discusses Google 's profits stressing that Google earned 3 .91 a share up 49 vs . a year earlier . The core of Google 's success is the company always sticks to its thoroughly developed plan . The author cites Eric Schmidt , Google 's CEO

who argues that the search-quality investments that we are making are paying off , particularly internationally as we do better and better in almost every country

I think the article is well-written , coherent and paragraphs are interrelating flowing smoothly from one to another . The author is very positive and optimistic when writing about Google 's success and his position make the audience believe that Google would be the best on-line search engine for many years . The author provides not only theoretical framework of the issues , he also offers statistics , statements of company 's leaders to support his position that Google is on the top . I agree with the author that the company benefits from advertisers as advertising is the leading industry nowadays . So , it is apparent than Google 's profits are expected to increase . The similar situation is with overseas sales

One more strength of the article is that the author discusses company 's challenges providing in such a way full picture . Speaking about problems , the author says that the company had said it would rein in hiring after a second-quarter staffing binge caused the company to miss analysts ' profit forecasts . Moreover , I agree that Google failed to provide mobile devices with search ad services . Despite the fact that Google is claimed to be the king of the search , I think that it still needs to diversify its services providing more options and opportunities for users . Nevertheless , Google is still the dominating search engine in the United States PAGE

PAGE 1...