Executive Summary of a Business Analysis

p Executive Summary : Analysis of Consumer Behavior , Imagera .fr

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Executive Summary : Analysis of Consumer Behavior , Imagera .fr

Imagera .fr , as founded by Damien Soissons and Maxence Martin , is a relatively novel concept that resolves the difficulty of locating a wedding photographer in the web . Specifically , the Imagera .fr web-based platform enables individuals to search through lists of photographers making searches as particular as necessary , to find the ideal one that suits one 's needs . In relation to this , photographers utilize the site as an efficient and effective means

of making themselves accessible to countless customers . For both clients and photographers , Imagera .fr offers free registration . Imagera .fr gains profits with each successful contract that a photographer completes Imagera .fr acquires revenue from the fee as well as from a portion of the prints . With these points in mind , it becomes clear that Imagera .fr is a Multi-Sided Platform not only does it act as an intermediary to establish a connection between photographers and potential clients , but it also provides both groups with the necessary tools for their needs as a platform by offering tools such as galleries and prints

60 MI it must be pointed out however that in addition to previous competitors , most of which are inferior in terms of usability Imagera .fr now faces new competition offering comparable services to both clients and photographers . In relation to the attempt to understand customer behavior in the context of the professional photography market being not limited to weddings to...