`Establishing and maintaining corporate culture has an impact on organizational performnace`, `As organizations in the same industry have a similar cultures,the competitive advantage of corporate culture may be overstated`

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Establishing and maintaining corporate culture has an impact on organizational performnace` , `As organizations in the same industry have a similar cultures ,the competitive advantage of corporate culture may be overstated`

The Webster 's New Collegiate Dictionary (1980 ) defines culture as "the incorporated pattern of human behavior that includes thought , speech action , and artifacts and depends on man 's competence for learning and transmitting knowledge to succeeding generations " and "the customary beliefs , social forms , and material behavior of a racial , religious , or

social group " These definitions point to numerous important aspects of culture . First , culture permeates all human behaviors and interactions Second , culture is shared by members of a group . And third , it is handed down to newcomers and from one generation to the next . This of culture is not aimed at organizations but is very appropriate to them (Mabin , Victoria J , Steve Forgeson , and Lawrence Green . 2001 Randall Julian . 2004

SEQ CHAPTER \h \r 1 As is the case with social or racial groups organizations develop certain assumptions , norms , and patterns of speech and behavior that make them unique . Also , similar to social or racial groups , culture is one of the factors that differentiate one organization from another . Applying the concept of culture to organizations gives them a human quality . Organizations become much more than the profit margin , the buildings , and the organizational charts . As living entities , organizations grow and change . They adapt to their environment and maintain internal health

Many management scholars have focused on the thought of organizational culture . It is usually defined as a series of basic assumptions that an organization has developed in learning to handle with its external environment and its internal functioning . These assumptions have been found to be effectual and valid and are therefore communicated to new employees . Culture makes every organization unique and bonds members of an organization together . The culture of the organization verifies what behaviors and ideas are acceptable and appropriate

Culture is the yardstick used to assess many behaviors and ideas , and it provides a foundation for the development of goals and strategies . For instance , an organization where one of the basic postulations is that people perform best under minimal control and supervision and need independence to excel would consider heavy-handed management techniques used by one of their new deplorable managers . Furthermore , such an organization would be more expected to select a training program for developing participative management skills more than one focusing on processes for developing power . A case in point is the much-publicized W . L . Gore and Associates , with headquarters in Newark , Delaware , that makes wire and cable , medical products , Gore-tex fibers and fabrics , and industrial filter bags . One of the distinctive characteristics of the firm is its casualness and the absence of hierarchy and status symbols Employees and managers do not have prescribed titles , and creative problem solving is extremely encouraged . As a result , the use of status symbols that would designate a hierarchy is considered highly inappropriate . This...