Economic & political Environment of International Business

Economic and Political Environment of International Business

An External Audit of the Impact of the Economic and Political Environment on the International Business of Coca-Cola Bottling Company in Jordan

Background Information

Headquartered in the USA , the Coca-Cola Company is the largest beverage processing and manufacturing multinational company in the world .1 In addition to Coca-Cola , arguably the most popular beverage brand in the world , the company also markets four other leading soft drink brands that include Sprite , Fanta , Krest and Coca-Cola light . Coca-Cola Company also markets other types of beverage

products ranging from soft drinks diet drinks , mineral water , juices , to sports drinks . According to the company 's website , Coca-Cola commands the largest distribution system in the world , with distribution channels that span over 200 countries worldwide .2 Jordan is one of the many countries in the world that host bottling plants of the Coca-Cola Company . The Coca-Cola Bottling Company of Jordan is a privately owned multinational company that operates as the exclusive provider of Coca-Cola bottling services and brands in Jordan . Established in 1993 , the Coca-Cola Bottling Company of Jordan is a limited liability company managed through a well defined corporate governance system composed of rules and guidelines for controlling and determining overall performance of the organization .3 The Coca-Cola Bottling Company of Jordan is run through a centralized decision making system that is based on a hierarchical structure . The Managing Director is the Chief Executive Officer of the company and he works closely with other Executive Directors of the company . The Executive Board is the top decision making body of the organization and is responsible for developing and monitoring the deployment of strategic plans , marketing plans , annual operating plans and budgets .4

1 . Middle East Business Information (2007 ) Coca-Cola Bottling Company of Jordan . Retrieved on April 24 , 2008 from HYPERLINK "http /www .zawya .com /cm /pro .cfm /cid1001721 http /www .zawya .com /cm /pro .cfm /cid1001721

2 . Middle East Business Information (2007 ) Coca-Cola Bottling Company of Jordan . Retrieved on April 24 , 2008 from HYPERLINK "http /www .zawya .com /cm /pro .cfm /cid1001721 http /www .zawya .com /cm /pro .cfm /cid1001721

3 Coca-Cola Bottling Company of Jordan , Company Pro (2007 ) retrieved on April , 24 . 2008 from HYPERLINK "http /www .efesinvest .com .tr /english /yatirimci_iliskileri /pps /Efes 20In vest-teleconference-September 202005 .pdf http /www .efesinvest .com .tr /english /yatirimci_iliskileri /pps /Efes 20Inv est-teleconference-September 202005 .pdf

4 . Coca-Cola Bottling Company of Jordan , Company Pro (2007 retrieved on April , 24 . 2008 from HYPERLINK "http /www .efesinvest .com .tr /english /yatirimci_iliskileri /pps /Efes 20In vest-teleconference-September 202005 .pdf http /www .efesinvest .com .tr /english /yatirimci_iliskileri /pps /Efes 20Inv est-teleconference-September 202005 .pdf

With a Bottling Company of Jordan is made up of several departments that have been designed to compliment each other . The departments include the sales and marketing department , logistics department , human resource department , customer care department and finance department .5 Each of the functional departments has clearly defined responsibilities accountability and authority . The factory and plant of the Coca-Cola Bottling Company of Jordan are...