Designing and developing a business strategy for small construction firms in Turkey
QUESTIONNAIRE I - Office Planners Excellent Very Good Good Fair Poor 1 ) MACRO CONSIDERATIONS OF THE BUSINESS a ) What is the level of your knowledge and confidence on the overall growth and direction of the home building industry b ) How is the general assistance and support that the national and local government extends to the home building industry towards liability insurance impact fees tax credit legislation regulatory issues 2 ) INDUSTRY CHARACTERISTICS a ) What is the level of cooperation in the home building industry towards pricing competitiveness / cartel / co-operation b ) How does the

industry mutually protect acknowledge , unified building standards and professional ethics
3 ) STRATEGIC PLANNING a ) What is the overall capability of the business and its operations in achieving yearly targets , objectives and projections
b ) How does the business prepare for its long term goals in increasing market share possible diversification streamlining work process and procedures improving people skills
4 ) FINANCE AND ACCOUNTING a ) What is the level of the cash flow strategy and management of the business
b ) How does features of finance and accounting management such as costs and taxes being managed by the business
5 ) TECHNOLOGY a ) What is the status of the technological support provided by management with regards to suitable software and sufficient hardware to assist operations
b ) How does the qualification on computer literacy of the employees crew and officers of the catch up with the technological development of the business
6 ) SUPPLY CHAIN a ) What is the efficiency level of material cost consideration and negotiation strategies in the supply purchasing chain of the business
b ) On an average , how does the delivery schedule of supplies and materials and quality of delivery affect the overall efficiency of the construction operation
7 ) HUMAN RESOURCES a ) What is the status of employee motivation , incentives , training and development that the business extends to its workforce
b ) How do the employees generally perceive their level of professionalism , commitment and dedication to the business
8 ) CONSTRUCTION OPERATIONS a ) What is the overall result of jobsite performance meeting project completion time supervisor /superintendent effectiveness
b ) How is the overall logistical support and provision extended by the business to jobsite operations
9 ) SALES AND MARKETING a ) To what extent has the business ' publicity and sale campaign been effective in developing new markets and building the customer base
b ) How does the business implement its skills in lead follow-up and closing deals
10 ) CUSTOMER RELATIONS a ) To what level has the business offered its after sales service and its warranties and guaranties
b ) On the overall , how do existing customers rate the business ? QUESTIONNAIRE II - Jobsite Supervisors
Excellent Very Good Good Fair Poor
1 ) SUPPLY CHAIN a ) What is the efficiency level of material cost consideration and negotiation strategies in the supply purchasing chain of the business
b ) On an average , how does the delivery schedule of supplies and materials and quality of delivery affect the overall efficiency of the construction operation
2 ) HUMAN RESOURCES a ) What is the status of employee motivation...
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