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Cultural Conlicts in a multinational organization

CROSS CULTURAL CONFLICTS IN MULTINATIONAL ORGANIZATIONS

Cross cultural conflicts in multinational organizations

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Abstract

Due to globalization , many firms have sought market beyond their normal locations . The search for markets in oversea locations is inevitable The movement of a company and its product into new locations is rosy in the initial stages but cultural difference between the parent country and the new location presents a big problem to such organizations

The seeks to understand the causes and the nature of the cultural

br differences and how they initiate conflict in an organization . It further provides examples of multinational companies that have experienced the same problems after moving to international locations

Cross cultural conflicts

With the growing trend of globalization , many companies have found it profitable to spread their locations for expansion to overseas . An offshore business promises a lot to the parent companies . The competition at home for the parent companies may make them seek other unexploited areas that promise better chances of growth . The beginning years at the chosen places to work may be smooth but soon cultural conflicts set in as the organization experience cultural differences with the new environment . The difference may be caused by conflicting cultures of the expatriates or the product of the organization differ with the customs and the believes of the locals

Multinational corporations , are known for their consistency in the in their style of management and products from their countries of origin Multinational businesses being located in...

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