Bussiness Ethics and the C.E.O. Role:Its Impact on Bussiness
A Research Proposal on the Role of the Chief Executive Officer (CEO ) In Terms of Implementing Corporate Social Responsibility (CSR Questions One of the major problems in business is the notion of whether companies should be concerned with other issues than profitability . Adam Smith in 1863 claimed that the process of achieving the overall good for the society is something that will happen inevitably happen because of his idea of the invisible hand of the market . However , more contemporary ideas assert otherwise as they believed that there are a number of

conditions that would hinder the invisible hand to work effectively (Mohr and Webb , 2002
The concept of Corporate Social Responsibility (CSR ) is deeply rooted on the commitment of organizations to continue their business in an ethical manner . It is in this respect that organizations are said to necessarily contribute to the overall economic development of one 's country while at the same time improving the quality of life of not only its employees and its families but also the society where it belonged (Watts and Holme , 1999 . One of the central concerns with regard to the necessity of the implementation of CSR by a particular organization is the impact of a particular company 's decisions and actions within the society together with their responsibility in the aforementioned . As such this means that when aligning certain organizational goals or projects , it would be better if organizations will evaluate first their actions and make sure that they are in accordance to the welfare of the greater good (Parsons , 1954
As such , the impact of an organization 's decision within the society is very vital in CSR . It should be emphasized as well that an organization 's duty should span more than the economic and legal aspects but also assume the good of the majority . Archie Carroll said that an organization 's social responsibility is something that includes the interplay of four important factors . These are economic performance adherence with the law , ethical responsibility , good corporate citizenship , and improving the society 's quality of life (Carrol and Buchholtz , 2003
However despite companies ' claim for CSR implementation , a significant number of evidence tells that every year , there are numerous companies that are charged for violating environmental laws (Kassinis and Panayiotou , 2006 ,
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Problems
The success of a company 's CSR and the its effect on the company 's image has been viewed by a number of studies to be directly correlated on the role of the Chief Executive Officer (CEO (PR News , 2007 . It has been said by Kassinis and Panayiotou (2006 ) that the role of the CEO is very vital since they are the ones who are primarily responsible for the board 's decision-management functions and the even the extent of corporate wrongdoing . The interpretation of the CEO in terms of various environmental issues that could have affect their firms and its choice of environmental strategies have also a significant implication on the overall image and performance of a particular company...
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