Business Challenges in American car industry

Running Head : BUSINESS CHALLENGES IN AMERICAN CAR INDUSTRY

Business Challenges in American Car Industry (Your Name (Your School

Introduction

American car industry is one of the economical pillars of the nation Since 170ss , the industry has contributed to the economic growth of the country . The American car industry is not only one of the largest industries in the world but it has remained a lucrative investment destination in North America . American auto industry has a long history which goes back to more than 2 centuries . The beginning of the industry can

be traced to 1792 , when Oliver Evans was granted the patent right to his invention of the steam land carriage . This was later followed by the Quadricycle which was invented in 1892 by Henry Ford . However , the revolution of the industry came after Henry Ford invented the Model-T and commercialized the use of automobiles in America . The contribution of Henry Ford has been the epicenter for growth in the industry , taking it from a small industry to a commercial production of automobiles

Since the commercial product of Model-T , cars have become an integral part of American life (Urry , 1999 . The auto industry has also changed over the decades and today there are millions of cars rolling on American roads while there are millions of others lying in the lawns The industry also employs millions of Americans contributing to the development of not only the American economy but also the social life of the people . However , since 1980s , the American...